The major factors driving the New Zealand micromobility market are the convenience and cost-effectiveness of these services, rising need to make the earth greener, and supportive government regulations for these transport solutions. As a result, the cumulative revenue garnered by the providers of these services in this island country will increase to $2,395.1 million by 2030 from $9.5 million in 2020, at a 64.3% CAGR during 2021–2030 (forecast period). These services are essentially provided on two-wheelers, mostly electric, which commuters drive themselves.
E-scooters, e-mopeds, e-bikes, e-pods, scooters, and bikes are the categories of the type segment. Among these, the e-scooters category held the largest share in the New Zealand micromobility market in 2020 as these vehicles are immensely popular here. Compared to pedal-assist bikes, e-scooters are faster and more convenient as they save riders’ effort in propelling them forward. Due to the same reason, the scooters category will likely witness the fastest growth during the forecast period.
The biggest trend in the New Zealand micromobility market is investment in start-ups. Seeing the burgeoning demand for smoother connectivity within cities, many new companies are entering the country’s micromobility landscape. To establish their operations, they are raising significant investments from major capital firms, wooing them with their innovative business models. Moreover, even automakers and providers of conventional mobility services are funding these start-ups, in order to expand their own areas of operations.
As a result of the rising demand for these services, New Zealand micromobility market players are expanding their fleets and service areas. For instance, Neuron Mobility Pte. Ltd. added 880 N3 e-scooters in Auckland in January 2020, as part of its expansion drive in the Asia-Pacific (APAC) region. Designed to allow people to traverse the city’s hilly terrain, they are provided with safety helmets. In the same vein, in June 2019, 400 e-scooters were deployed in Wellington by Flamingo Technologies Limited, as part of the state’s micromobility trial.
Hence, with government support and the rising need for low-cost transportation, the market will continue to boom.